Brandlete Playmaker Network · BPN
Open a door. Get paid when it wins.
You already know the coaches, directors and families who run youth sports. Make one warm introduction and earn a real revenue share when that org comes aboard, no pitching, no cold links.
2.86 yrs
Avg. time a kid stays in sport
15%
Year-one revenue share
3 years
You keep earning per account
$250K
Max earnings per rolling year
Why this network exists
The average youth athlete quits after 2.86 years.
That is the number we are fighting (Aspen Institute, State of Play). Brandlete gives athletes a reason to stay. Playmakers are the people who introduce us to the orgs that need it.
What a Playmaker is
A trusted insider, not a salesperson.
A coach, club director, parent, athlete, alum, or sports connector who brings us a team they know. You make the intro, we run the pitch and close. When it wins, you get paid.
- 1
Connected
You have real relationships with the people who run or shape youth sports orgs.
- 2
Credible
When you say "you should look at this," people actually listen.
- 3
Honest
You won't oversell or attach your name to something you wouldn't use yourself.
How it works — the relay
The relay, on your terms.
You never have to sell or close, our team runs the pitch. But this is still your relationship, so you decide how close you stay to it.
- 1
Spot the play
You identify a team, program or department you know that's a fit for Brandlete.
- 2
Make the intro
You send us a clean, warm door-opener only you can make.
- 3
We take the handoff
Brian and John run point from here, looping in Judd when it helps. You're never expected to sell or negotiate.
- 4
We win the deal
Our team pitches, demos, and gets it over the line, however close you want to stay to it.
- 5
We onboard the team
We get them live and taken care of.
- 6
You get paid
Once the org completes onboarding and makes its first payment, your commission starts, credited to your intro within a 12-month attribution window.
Your credit locks the day you make the intro, no matter how long the close takes.
What you could earn
One warm intro. Real cash, for three years.
When a team you referred becomes a paying Brandlete account, you earn a share of what that account actually pays us, on a declining schedule over the first three years.
Year 1
15%
Year 2
10%
Year 3
5%
Drag to size up the org you'd refer
$50,000/year
Your 3-year potential
$15,000
Assumes the account stays on Brandlete at the same annual level each year. Your share is always calculated on net SaaS revenue Brandlete actually collects (athlete subscription fees, after refunds and discounts) — tournament, league, and camp revenue don't count. Paid net-30 after each period is collected, only while the account stays active. Total commission earnings are capped at $250,000 per Playmaker in any rolling 12-month period.
Recognition tiers
The more you land, the more you get.
The cash is the schedule above. These tiers add perks and standing as you bring on more orgs.
Rookie
1–2 orgs
Standard commission schedule.
Starter
3–5 orgs
Early access to new features.
Captain
6–10 orgs
Co-marketing and a priority support line.
All-Star
10+ orgs
Advisory input on the roadmap and revenue-share consideration.
Who to refer
The fit filter.
Great fits
- Youth sports orgs, clubs, academies, travel teams (any sport).
- Orgs that already care about athlete development and retention.
- Directors frustrated by kids aging out or drifting away.
Don't burn a warm intro on
- Orgs with no digital presence and no intent to build one.
- One-off rec leagues with no continuity year to year.
- Anyone a quick 60-second look tells you won't stick.
FAQ
Straight answers.
Do I have to close the deal?
No. We run the pitch, the demo, and the close. You decide how involved to stay after that.
What if the deal takes months to close, or the org signs up much later?
You're still paid. Your credit locks in the day you make the intro and holds for 12 months while the deal works through our pipeline, no matter how long the close takes.
Is there a cap on what I can earn?
Yes: $250,000 in total commission earnings per Playmaker in any rolling 12-month period. It's generous enough that most Playmakers never come close to it.
What revenue does my commission get calculated on?
Net SaaS revenue, the athlete subscription fees Brandlete actually collects from the account, after refunds and discounts. Tournament, league, camp, and other non-subscription revenue doesn't count toward commission.
Can I refer orgs outside my region?
Yes. The Playmaker Network runs on trust, not geography.
How do I get paid?
Net-30 after we collect the referred account's payment, by Stripe or ACH, whichever you prefer, and only while the account stays active and current.
Do I need to sign anything to join?
Yes, a simple Playmaker agreement covering your revenue share and terms. Takes a few minutes.
Do I need to work in sports to become a Playmaker?
No. Coaches, club directors, parents, athletes, alumni, and sports-adjacent connectors all qualify. What matters is that people trust you.
Getting started
Ready to open your first door?
Apply to the Brandlete Playmaker Network and we'll get your link live.
One real conversation. That's how this whole thing grows.